Privacy Policy
Last updated: March 11, 2026
1. Introduction
Studio Prime Radio ("we", "our", or "us") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, and what rights you have in relation to it, in accordance with the Protection of Personal Information Act (POPIA) of South Africa.
2. Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, and any other details you voluntarily provide when contacting us, subscribing to our newsletter, or submitting a demo.
- Usage Data: Information about how you interact with our website, including pages visited, time spent, and the referring URL.
- Device Data: Browser type, operating system, IP address, and device identifiers collected via cookies and similar technologies.
- Transaction Data: Purchase details when you buy merchandise through our store.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain our radio streaming service
- Process merchandise orders and deliver purchased items
- Respond to your enquiries, comments, or questions
- Send newsletters and show schedule updates (only with your consent)
- Improve our website and user experience
- Prevent fraudulent activity and protect the security of our platform
4. Sharing of Information
We do not sell, rent, or trade your personal information. We may share your data with trusted third-party service providers who assist us in operating the website, conducting our business, or serving you — so long as those parties agree to keep this information confidential. These may include payment processors, email service providers, and web hosting companies.
5. Data Retention
We retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
6. Your Rights Under POPIA
As a data subject under South African law, you have the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your personal data
- Object to the processing of your personal information
- Withdraw consent at any time where consent was the basis for processing
- Lodge a complaint with the Information Regulator of South Africa
7. Security
We take reasonable technical and organisational measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
8. Third-Party Links
Our website may contain links to third-party sites (e.g. YouTube, social media platforms, BackABuddy). We are not responsible for the privacy practices of these external sites and encourage you to read their respective privacy policies.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically to stay informed about how we are protecting your information.
10. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at hello@studioprime.co.za.